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From January 16th to the 25th, influencers, models, fashion critics, and celebrities will be roaming the streets of Milan and Paris, wearing the best and most desired garments and accessories the fashion world has to offer. From runways to showrooms, to intimate dinners and private parties, fashion week is a glamorous affair that brings together creatives and fashion-lovers from all over the world to celebrate design, tailoring, artistry, and culture.
Biannually, Pitti Uomo immerses itself in Florence, Italy, and hosts their menswear tradeshow that introduces new designers to the larger industry. The four-day event, located in the Fortezza da Basso, premieres upcoming menswear trends where fashion buyers and enthusiasts can debut new styles and designs as the pavements of Florence transform into an Eden of mens fashion. While many focus on designer runways during Fashion Week, industry experts consider the Pitti Uomo to be the foundation of the menswear season. The dominant theme for the 109th event, which starts on January 13th, will be Motion. While the event has historically highlighted Italian talent, a few international names will present this year, including Japanese brands Soshiotsuki, Shinyakozuka, and ASICS – which is set to exhibit their “Walking” project. The event will be organised into primary sections. ‘Fantastic Classic’ is dedicated to formal menswear, ‘Futuro Maschile’ is for contemporary clothing, and the new division ‘HI Beauty’ highlights fragrance and perfumery. ‘Dynamic Attitude’ is a thematic area that showcases movement-oriented designs, and ‘Superstyling’ focuses on trend-predicting and launching. The final two sections of Pitti Umomo are ‘I Go Out’ and ‘Scandinavian Manifesto’, the first displays thoughtful designs where functionality and fashion meet, while the latter spotlights the best of Scandinavian brands and talent. Pitti Uomo is a collaborative experience between designers, experts, and industry leaders, at the cornucopia of men’s fashion.
Men’s Fashion Week will officially begin in Milan from the 16th of January for four fashion-filled days. The 2026 men’s programme will be opened by Alessandro Sartori for Zegna, followed by the much-anticipated return of Ralph Lauren, who will be reappearing after an over 2-decade Milan Men’s Fashion Week hiatus. The second day of the Italian run will present Stone Island’s newest collection and a showing of the Prototype Research_Series 09, which uses Air Blown Lamination on Knit, an innovative fabric technique, through a conceptual installation by Ken-Tonio Yamamoto. An appearance from Sicilian fashion house Dolce&Gabbana will highlight Italian craftsmanship. The following day will unveil a new collection from Miuccia Prada and Raf Simons for Prada, while Ferragamo swapped out the runway for an intimate presentation to show off their latest men’s looks. Giorgio Armani will be closing out Milan Men’s Fashion Week by making its first runway return since the death of their namesake founder last year. Notably absent from this year’s line-up are Italian fashion institutions Gucci, Versace, and Bottega Veneta; however, not to worry, events and showrooms will be sure to keep everyone busy. Men’s lifestyle and accessory brand Davidoff will spend Saturday evening celebrating the launch of its new men’s accessory line. Milan-based 2026 Olympic and Paralympic Winter Games, or Milano Cortina, will officially commence with an in-store event by Armani’s athletic brand EA7 Emporio Armani on Saturday.
The heart of luxury lives in Paris, and the French leg of fashion week is always excitingly chaotic, and this year is no different. Starting on the 20th of January, Saudi Arabian menswear brand KML will host their first presentation in Paris as LVMH prize for Young Designers semi-finalists, marking a significant moment for the region’s presence within men’s fashion. The inaugural day of the French Fashion Week will close with the reveal of Pharrell Williams’ seasonal menswear collection for Louis Vuitton, a highlight of every fashion week that manages to maintain its status year after year. The following five days include an invite-only presentation by Kenzo at the previous home of the brand’s founder. This non-traditional format invites a fortunate few to experience the zen oasis of Kenzo Takada’s home, rooting the brand back to its heritage. Guests will experience a look into a new collection by Acne Studios as well as Johnathan Anderson’s sophomore collection for Dior Homme, who made his debut as men’s creative director just last year. Paris will welcome much-appreciated returns by Issey Miyake, Rick Owens, and Comme des Garçons, followed by Bologna-based up-and-coming clothing brand Magliano, which is foregoing Milan for Paris this year, whose founder won the 2023 Karl Lagerfeld LVMH prize. The fashion world will witness history as Hermès says farewell to artistic director Véronique Nichanian, after her 37-year reign at the Parisian institute. The grand finale to the Autumn/Winter 2026 menswear season will be celebrated with a co-ed runway show by Jacquemus, a principal event of every fashion week. Throughout the week, several brands will show off their latest designs at showrooms across Paris, including Arte Antwerp, Daily Paper, and True Religion, while The Fédération de la Haute Couture et de la Mode (FHCM) initiative, SPHERE, will champion ten emerging designers at a showroom in Palais de Tokyo.
