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ASICS Sportstyle is closing out 2024 in style, proving once again that sneakers can be anything but basic. With two standout collaborations – one paying homage to humble cardboard and the other a sleek nod to tomorrow – these new releases are here to elevate your sneaker game.
DOUBLET X GEL-KAYANO 20: Cardboard, but Make It Cool
Who knew the shoebox could inspire an entire sneaker? Enter the GEL-KAYANO™ 20, ASICS’ latest collab with Japanese fashion renegades, doublet. This pair is a love letter to the most overlooked hero of your sneaker collection: the cardboard box. The upper is crafted from a colour-changing material that channels corrugated chic (yes, that’s a thing now), while the wavy cross-section design mirrors the texture of a well-loved shipping box.
Who is doublet? Their name comes from a clever word game – “stepwords” or “word chains” – dreamed up by the author of a world-famous fairy tale. Much like the game, their designs reimagine familiar staples with inventive twists, resulting in a ready-to-wear collection full of unexpected surprises.
BILLY’S X GEL-NYC: Sneakers from a Sleek, Silver Future
If the GEL-KAYANO™ 20 is a nod to the past, the BILLY’S X GEL-NYC is all about forward momentum. Designed to celebrate Billy’s 10-year reign in streetwear, these kicks scream “futuristic swagger” with their metallic silver-grey gradient and reflective details. The asymmetry adds just the right amount of edge – navy on the inside, silver on the outside – and the GEL-CUMULUS™ 16 tooling system in the midsole ensures that the comfort matches the cool factor.
Both designs are proof that ASICS isn’t afraid to think outside the box – or turn that box into the sneaker itself. Whether you’re drawn to the rugged charm of cardboard or the streamlined sleekness of silver, one thing’s clear: your footwear rotation is about to level up.
