News
Louis Vuitton’s Spring/Summer 2025 Men’s Pre-Collection, “DOG LVERS,” takes man’s best friend for a seriously stylish walk. Pharrell Williams’ latest creation dives into the world of dogs and their cosmopolitan companions, a collection inspired by city strolls, park romps, and the unique quirks of dog lovers everywhere. Adding to the charm, there’s even a short film featuring a fictional dog show that flips the usual “heel-and-fetch” routines into high-fashion moments.
Part one, “Damier Argyle,” reimagines the Maison’s iconic Damier in a motif fit for a pedigree. With argyle-inspired jacquard suits, a bouclé grey jacket, and a fleece-lined puffer, this section bring a fresh leash on luxury. The look is anchored by rich textures and colours, from a forest-green chevron-lined coat to a burgundy V-Neck. And with that Dalmatian-dotted shearling jacket, dog owners can now channel their inner spotted companions with flair.
Part two, “Best in Show” takes on the swagger of a dog-show ring, complete with rosette-embroidered suits, mother-of-pearl buttons, and even a silk jacket featuring an Italian greyhound portrait.
For those ready to flaunt their dog-owner devotion, accessories in “Gear and Gems” seal the deal: from a velvet beret (with a matching mini-me version for your furry friend) to rosette-embellished socks and aged gold-finish dog-bone bracelets. With portraits of dogs on pocket squares and locket necklaces, Louis Vuitton ensures you’re well accessorised to keep your pooch and your style pedigree-approved.
WATCH THE VIDEO HERE:
Photography: Victor Brun
Video: Bardia Zeinali
