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8 Reasons Why Dior’s Chiffre Rouge is the Watch You’ve Been Waiting For

Uncover the luxurious details, including its vibrant red accents, that make this timepiece a standout choice

Christian Dior’s Chiffre Rouge Creations

Get ready to refine your wristwear. ICON have compiled eight solid reasons why Dior’s new Chiffre Rouge is this season’s must-have.

20 Years of Elegance
Dior’s new Chiffre Rouge creations mark its 20th anniversary, showcasing a stunning evolution while honouring its historic codes.
Limited Edition Exclusivity
With only 100 pieces available for each model… once they’re gone, they’re gone.
Two Distinct Models
Choose between a sleek 38mm automatic and a bold 41mm chronograph, each designed to blend masculine flair with a hint of femininity.
Interchangeable Straps
Customise your look with interchangeable grey straps—rubber adorned with macrocannage for the 38mm model and luxurious leather for the chronograph.
Iconic Cannage Texture
The classic cannage pattern is beautifully wrapped across the dial and oscillating weight, offering an unmistakable texture that has become synonymous with Dior.
Red: The Colour of Life
For Monsieur Dior, red was more than just a colour; it was the “colour of life.” The splashes of this bold hue transform the timepieces into striking emblems of elegance that demand attention.
Refined Rose Gold Finishes
The splashes of bold red beautifully complement the exquisitely refined rose gold finishes, resulting in a watch that elevates your look to new heights of luxury.
A Lucky Number
And finally, the number eight, Monsieur Dior’s personal lucky charm, takes pride of place on the date disc, dressed in signature red.