Earlier this year, multi-award winning actor Michael B Jordan stepped out on the red carpet donning a floral harness. Months later and he was seen at a press event boasting an all-white, pinstripe suit. If anything, his recent roles in the likes of Creed and Black Panther have not only cemented his position in Hollywood, but has given the 32-year-old a platform to showcase his style. Now, after fronting the Fall/Winter 2019 campaign for Coach the actor has gone one step further with a first-of-its-kind creative collaboration.
Teaming up with Coach Creative Director Stuart Vevers, the first global face of Coach menswear has combined his cultural influences and community, his love of Naruto, and his passion for bringing unique voices to the forefront into a series of classic silhouettes from the American fashion house. Created in partnership with VIZ Media, the collection combines Coach craftsmanship, Jordan’s affinity for functional style and Japanese manga.
Drawing from the heritage of the New York house and design sensibilities of the concrete jungle in which it resides, the collaborative line boasts functionality and hard wearing style. The collection ranges from parkas, jean jackets and pullovers to backpacks, utility packs and hybrid sneaker boots. Infused with technical details like removable sleeves, tactical straps and elastic closures, it also features imagery of characters from Naruto. For Jordan, the Naruto backstory speaks closely to his own narrative as an outlier building bridges inside and outside of the Hollywood establishment and pays homage to the own commitments Coach strives for.
“With my name on this collection, it was important to design pieces that represent my cultural influences and my community; pieces that I could see my friends, family and fans wearing with pride,” said Jordan. “As with all aspects of my work, this collection is about bringing fresh perspectives and unique voices to the forefront. Expanding into the fashion design space was rewarding beyond my expectations…”
Coach x Michael B. Jordan is now available online and in stores.