News
Lewis Hamilton takes the driver’s seat in Dior’s latest men’s capsule collection, seamlessly blending virtuosity, functionality, and luxury. Drawing inspiration from the fabrics and techniques of African craftspeople, the Formula 1 World Champion’s fashion offering serves as a personal tribute to the joys of a winter lifestyle. With a focus on skiing and snowboarding, Hamilton worked creatively with artistic director Kim Jones and the Dior ateliers to design a distinctive collection.
“Working with Kim and the talented team at Dior has been a dream, and I was honoured when Kim asked if I’d like to do this with him. Our values and ideas are aligned, making it easy to bring to life a creative collection infused with our shared experiences.”
“Focusing on conscious choices and pushing boundaries with each piece, while merging inspiration from my roots in Africa – drawing from their fabrics and belief in natural materials, as well as vibrant colours and powerful energy – has been so inspiring. I hope people everywhere feel good in these garments we designed so carefully.” – Lewis Hamilton
A voluminous silhouette enhances movement and elegance, blending traditional craftsmanship with sporting functionality. This collection merges Dior’s Parisian heritage, Descente’s Japanese skiwear, and Burkina Faso’s weaves, combining casual suiting, organic textiles, and technical skiwear for a diverse, sustainable collection. The Lifestyle Capsule crosses the finish line as a perfect blend of speed, style, and sophistication.
