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Every luxury brand has its hallmarks—those iconic staple pieces that transcend seasons and trends, destined to be cherished for generations. Loro Piana is one of these brands. The allure of Loro Piana’s signature pieces lies in their effortless elegance. Each garment tells a story, meticulously designed to marry classic silhouettes with modern sensibilities. You can spot a Loro Piana icon from across the room: the clean lines, the refined colour palettes, and those subtle but telling details that resonate with the brand’s heritage.
The Maison draws inspiration from its deep-rooted passion for sports such as sailing, horseback riding, classic cars, and skiing—each piece capturing the essence of a lifestyle defined by sophistication, adventure, and leisure. New interpretations introduce fresh shapes and an expanded selection of luxurious fabrics, but the hallmark of the collection endures: meticulous craftsmanship, a careful interplay of textures, and a commitment to the belief that utility can—and should—be paired with beauty. Here, we explore a selection of the remarkable Loro Pianoa Icons collection.
The Horsey
The Horsey® Jacket marks a significant milestone in Loro Piana’s history, debuting in 1992 as the brand’s first recognisable piece of outerwear for the Italian Equestrian Olympic team at the Barcelona Olympic Games. Designed for adaptability, the Horsey® features a notched zip flap that allows for smooth movement whether you’re in the saddle or out on the town. Two outer hip pockets provide practical storage without compromising on elegance.
The Icer
Launched in 1996, this cashmere ski jacket was born from the ambition to create a stunning piece that’s also waterproof and wind-resistant, thanks to Loro Piana’s innovative Storm System® treatment. The Icer doesn’t hold back on style or substance. Its distinctive knitted or deer collar adds a touch of sophistication, while raglan sleeves ensure unrestricted movement—essential for both carving up the slopes and navigating city streets. Thoughtful design elements like tabbed cuffs keep the chill out, and a drawstring at the waist lets you customise the fit for that perfect silhouette.
But don’t let its sporty roots fool you; the Icer is as chic as it gets for winter wear. With its sleek lines and tailored proportions, this jacket is polished enough to layer over your suit when you transition from the slopes to après-ski cocktails or an urban night out.
Spagna Jacket
This piece is as soft as a cardigan yet carries an air of formal sophistication with an impeccable design. Introduced in 1998, the Jacket draws inspiration from the traditional Spanish officer’s uniform, and features a striking leather-piped standing collar, buttonless cuffs, and double patch pockets.
The Spagna Jacket is designed for ultimate comfort and freedom of movement, exuding a composed elegance that is distinctly Loro Piana. This modern adaptation ensures you achieve that perfect blend of casual and sophisticated style. Whether you’re layering it over a crisp shirt for a polished look or dressing it down with tailored trousers, the Spagna Jacket is a true embodiment of refined practicality. It’s the ideal choice for those who appreciate style without compromising on comfort.
The Bomber
Born in 2003 from a passion for sailing, the Loro Piana Bomber is the ultimate companion for those who live life on the water and beyond. Lightweight and streamlined, this jacket transcends conventional use, seamlessly blending comfort and versatility into a refined athletic silhouette. At the heart of the Bomber’s innovation is its signature fabric, Windmate®. Loro Piana sailed on an ambitious journey to redefine lightweight technical fabrics, seeking a refined, sophisticated alternative to the shiny, stiff microfibers that dominated the market.
The Roadster
Designed in 2004 to commemorate the 75th anniversary of the prestigious Villa d’Este Concorso d’Eleganza on Lake Como, the Roadster is the ultimate driving companion for those who appreciate the thrill of the open road. With a name that evokes images of classic sports cars, this jacket perfectly embodies lightweight warmth and wind resistance, whether you’re behind the wheel of a vintage masterpiece or enjoying a leisurely coastal cruise. With the Roadster, you’ll always arrive in style.
The Voyager
Following the success of the Roadster, the Voyager debuted in 2006 as an easy over jacket meant for flexible use. Designed for effortless layering, it features a straight cut complemented by a half belt with tabs and buttons on the back, allowing you to customise the fit based on your outfit underneath. Conceived during a Milan-New York flight, the Voyager is a testament to Loro Piana’s commitment to active elegance.
The Traveller
Meet the Traveller, the ultimate field jacket that made its debut in 2007. Designed for the modern nomad, this versatile piece boasts a waist drawstring and an array of multi-purpose pockets, ensuring you’re well-equipped for both business and leisure. The Traveller is as discreet as it is adaptable, effortlessly transitioning from casual day trips to formal work engagements. Its clean lines, matte finish microfibre, and perfect tailoring lend a refined air, while still allowing for a relaxed spirit.
Polo Open
Launched in 1994 and first worn on the Loro Piana family’s boat, the Polo Open mixes the essence of sophisticated outdoor living infused with a sporty Italian spirit. This relaxed yet refined polo shirt strikes the perfect balance between chic and casual, featuring an elegant wide placket designed to be worn open for an effortlessly stylish look.
Grande Unita
Introducing the Grande Unita, a striking accessory born from a piece of cashmere cloth sourced from the Piedmont factory. Skillfully cut at the border, this elongated scarf bridges Loro Piana’s textile heritage with a new era of luxurious accessories. Created in the 1980s, it was the first finished product by Sergio and Pier Luigi Loro Piana and was initially available only in their United States showroom.
André Shirt
The André shirt is a quintessential expression of understated elegance that captures the spirit of 1950s Neapolitan craftsmanship. Inspired by the gentlemen of that era, it features a relaxed collar with wide, folded facings that can be worn open or styled with a tie. Named after André Piot, a Swiss artist and textile expert, this iconic shirt was initially crafted in denim but soon evolved to include linen variants—perfect for warm, humid conditions. Treated with aloe vera for an irresistibly soft touch, the André shirt is now available for both men and women, making it a luxurious choice that continuously delights the senses.
White Sole
The White Sole shoe is an undeniable icon within the Loro Piana collection. Launched with the Summer Walk in 2003 and followed by the Open Walk in 2005, these shoes draw inspiration from the sailing world. Light, comfortable, and slip-resistant, they boast a unique blend of rubber and technical materials designed to leave no marks on wooden boat decks. Handcrafted from the finest suedes and leathers, with a focus on intricate stitchwork and exceptional finishing, the White Sole represents Loro Piana’s relentless pursuit of comfort and craftsmanship.
Sergio Walk Loafers
Last but not least – a tribute to Sergio Loro Piana, the Sergio Walk Loafers are classic moccasins that celebrate the Maison’s rich heritage of elegance and skilled craftsmanship. Drawing inspiration from Sergio Loro Piana’s personal collection, these loafers feature a band detail and a silhouette reminiscent of the 1970s. Meticulously crafted from ultra-soft leather, they offer unparalleled comfort and a relaxed sophistication that makes them a staple for any refined wardrobe.
