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Get ready, BTS ARMY – Jin has just been announced as Gucci’s newest Global Brand Ambassador!
BTS, the K-Pop global phenomenon that took the world by storm since their debut in 2013, has an impressive track record. They’ve snagged multiple ‘Top Social Artist’ awards at the Billboard Music Awards and made history by becoming the first Korean artists to top the Billboard Hot 100 chart. Jin showcased his solo prowess with his debut single ‘The Astronaut’ in October 2022.
Jin has long been a fan of Gucci’s Creative Director, Sabato De Sarno. He shared his excitement about the new role, saying,
“Gucci is an iconic brand with a long-standing heritage and modernity. It is meaningful and thrilling to be a part of such a house.”
Sharing in the excitement, Sabato De Sarno highlighted Jin’s distinctive style, “I am very excited to welcome Jin as Global Brand Ambassador. His warm and kind personality is truly magnetic, and his style is simply unique. He is a generous and extraordinary artist who is able to move people with his music, which makes us even more honoured to share this journey with him.”
As the new face of Gucci, Jin will take part in a variety of initiatives and events. The BTS ARMY can look forward to seeing Jin bring his distinctive flair to Gucci’s iconic style. Stay tuned.
