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Paris sets the stage for a landmark moment in menswear this Friday, 27 June 2025. Dior unveils its Summer 2026 collection at Paris Fashion Week Men’s SS26, and for the first time since Christian Dior, one visionary oversees both men’s, women’s, and couture: Jonathan Anderson. Known for sculptural, boundary-blurring creativity, Anderson transitions from Loewe to lead Dior, promising a fresh dialogue between avant-garde flair and timeless elegance.
The show begins at 14:30 CEST (GMT+2), which is 16:30 Gulf Time, broadcast live worldwide. That means Gulf-region audiences, major hubs like Dubai, Abu Dhabi, Doha, and Riyadh, can tune in at 4:30 pm GST.
In this year’s constellation of Paris Fashion Week, Dior naturally commands the spotlight as a highly-anticipated cultural moment. Anderson’s debut offers the world a preview of his creative ambitions at one of luxury fashion’s most influential houses. Expect this show to resonate far beyond the runway. Having steered Loewe to global acclaim and earned renown for standout pieces like the Puzzle Bag, Anderson promises a refined yet playful vision to Dior.
Anderson has already teased what’s to come. Two early looks from his collection feature Kylian Mbappé, Dior’s global ambassador, in impeccably tailored ensembles: a grey single‑breasted blazer with a striped shirt and red‑and‑blue tie, and a sharp black‑tie tuxedo. These finely tuned silhouettes set a tone of elevated elegance.
In addition, Anderson has offered a sneak peek at his reimagined take on Dior’s iconic Book Tote. Embroidered editions inspired by Bram Stoker’s Dracula (a nod to his Irish heritage) and Les Liaisons Dangereuses, alongside a refined neutral “Dior by Dior” tote, signal a literary‑inspired visual lexicon that bridges personal history with the House’s narrative.
Paris Fashion Week Men’s SS26 (24–29 June) is packed with over 70 brands and 40 runway shows, but Dior has always anchored the schedule, and this season, that role is intensified by one designer presiding over both men’s, women’s, and haute couture for the first time since Christian Dior himself
Viewers worldwide can experience the show live via Dior’s official website or YouTube channel, at 14:30 CEST (GMT+2), which is 16:30 Gulf Time. That means Gulf-region audiences, major hubs like Dubai, Abu Dhabi, Doha, and Riyadh, can tune in at 4:30 pm GST.
