From preparing beef sandwiches in “The Bear” to surviving the Gallagher grind in “Shameless,” Jeremy Allen White’s chaotic charm has officially been Louis Vuitton–certified. The New York-born actor has been named the newest House Ambassador for Louis Vuitton. Pharrell Williams, the Maison’s Menswear Creative Director, put it best:

“Jeremy’s got a quiet confidence and authenticity that you can’t fake. It’s effortless. At Louis Vuitton, it’s about real people who move culture forward – and Jeremy lives that. We’re proud to welcome him into the family.”

The partnership has been simmering for a while – see: Jeremy’s quietly showstopping LV moments at the SAG Awards and the MET Gala’s ‘Superfine’ edition earlier this year. But this latest move cements him as more than just a red carpet regular. With roles spanning indie dramas to heavyweight biopics (he’s got Bruce Springsteen in his sights next), Jeremy brings the same raw, stripped-down energy to fashion as he does to film. Louis Vuitton isn’t just dressing a star; they’ve tapped a cultural mainstay with serious bite.