Artist, designer and model, Travis Scott‘s launch into the industry has made him an unlikely fashion influencer and after collaborations with the likes of Nike, Ksubi and Helmut Lang, the rapper has now gone onto face Saint Laurent‘s SS/19 Campaign. Following up his work with the fashion house for SS/17, he has taken to Instagram to reveal the project.

Working with Creative Director Anthony Vaccarello as well as the legendary photographer, David Sims, Scott features in a black-and-white campaign. Donning heavily embellished jackets and sartorial pieces synonymous to the Parisian brand, the artist brings his street aesthetic to luxurious attire.

Scott is well-known with the fashion house, and has previously joined forces with Saint Lauren to curate a playlist for the colette collection, first released as a limited-edition vinyl before being made available online. Check out a first look of the campaign below.

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Meanwhile La flame St Laurent ‘19 @ysl @anthonyvaccarello

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La flame @anthonyvaccarello

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Real life Action @ysl

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Cover Image: Instagram @travisscott / Saint Laurent, David Sims

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