News
Prada Bridges ‘Before’ and ‘Next’ in Its Fall/Winter 2026 Collection
A return to simplicity
ICON MENA’s 2025 Christmas Gift Guide
'Tis the season!
Feast Your Eyes On Prada’s Delicious Chocolate Loafers
Built to tempt
Like a Dream: Reflections on Milan Men’s Fashion Week SS26
This season left us with a soft, lingering nostalgia. Not for a specific era or trend, but for a feeling.
Amir Eid: The Undying Star
From “Sout El Horeya” to “Roxi”, Amir Eid, the frontman of Cairokee, remains a voice that refuses to fade, an artist whose anthems of love and freedom still echo across an entire generation
The Ocean’s Vanishing Forests – And Prada’s Mission to Save Them
The final chapter of the four-part series is a cinematic deep dive into the Great Kelp Highway, hosted by Sadie Sink
Prada Mode returns to the MENA region with a contemplation of craft and tradition
The latest iteration of Prada Mode taps into our shared histories as a response to the encroachment of technology in artistic spaces
Prada & Benedict Cumberbatch Return for Part Two: A Deep Dive into the Sounds of the Arctic
Whales and marine life depend on sound to survive – see how the latest film is amplifying the call for ocean conservation
