News
Eight years after its successful launch in December 2016, luxury fashion, beauty and homeware e-retailer Ounass has set up its first-ever flagship store, Ounass Maison, inside Dubai’s luxurious 5-star Mandarin Oriental Hotel.
Situated in the heart of Jumeirah, at the centre of Dubai’s hub of bespoke fashion, the brick-and-mortar store includes four rooms, designed by the renowned Beirut-based architecture and designer duo David Raffoul and Nicolas Moussallem of David/Nicolas. The Maison also features a dedicated shopping suite offering access to Ounass’ entire online collection.
Each of the four spacious rooms has been carefully designed, with meticulous attention to detail to ensure the sleek, modern and understated vibe that showcases the intimacy and tailored creativity that underpins the essence of Ounass as a brand. The family-style rooms all also offer plenty of space for customers to bring friends or personal shoppers along for a day full of shopping and styling.
VIP customers and guests at the Mandarin Oriental Hotel will also have the opportunity to indulge in even more luxurious, personalised experiences, which include private styling consultations and fittings in the Maison’s exclusive rooms.
Despite Ounass’ immense success over the last eight years, which has enabled the brand to continuously grow, a resurgence in demand for physical retail shopping spaces has spurred the brand to establish a physical extension to its varied and plentiful online offerings.
Ounass will continue offering its extensive catalogue on its website; however, in catering for the increased demand for bespoke and intimate brick-and-mortar stores, to provide customers with an opportunity to feast their eyes upon all the brand’s offerings, and to usher in a new generation of consumers, the brand will also maintain a physical presence at the Mandarin Oriental Hotel as it continues to ascend as one of the GCC’s most exciting brands in the world of luxury, design and fashion.
To learn more and benefit from exclusive members-only offers, visit Ounass’ website and Instagram.
Words: Hamza Shehryar
