Western Union

Once, a man never left the house without his hat. This traditional accessory has been reimagined in recent collections for a modern take on the menswear staple with a renewed spirit of adventure

Time Lord: Bulgari Sets A New Record With Octo Finissimo

It was a true mic drop moment for the Italian brand

Flight Simulator: Introducing IWC Schaffhausen’s TOP GUN Woodland

A need for speed, a penchant for perfection and a curated colour palette: two new additions to IWC Schaffhausen’s TOP GUN Pilot's Watch line bridge the gap between landscape, the skies and the pilots that navigate them

Easy Rider

Fashion has always been born in the colour and vibrancy of the streets. Take a ride with the best fits inspired by this youthful energy and nostalgia

Super Suitable

After a period of peak casualisation, menswear has found its balance between an elevated approach and tailoring’s structured silhouette. A shift in paradigms between masculine and feminine codes brings a new flair to the classic suit

Watches And Wonders

The world of watches has evolved, adapting to lifestyles where we often need more time. To meet our needs, a new collection complications and elegant classics to remind us time is truly precious

Watch What You Eat

Watches do more than tell time, they accentuate the time we spend living life: getting up, the day at work or even preparing food for friends. Forthwith, feast your eyes on the latest releases from the horological world

Dancing On Air

Style has a rhythm all on its own, clothing is simply the beat. Menswear’s new direction of lighter, elegant silhouettes that have the fluid feel of a dance, moving from one situation to the next, is a welcome adaptation of tailoring’s structured shapes

Atelier Dior

Layering rich, tactile threads in fashion delicacies of the era – the slim tie, the cropped country blue jean, the statement sports blazer, as well as fresh insignias of the modern day – shimmering intarsia sweaters, ‘D’ logo jewellery, hardy cross-body leatherwear, makes for a shift in the usual gentleman’s mode. Kim Jones uses both Jack Kerouac-isms and Dior’s history to capture this reckless wanderlust, reaching into nostalgia while playing a fresh beat for new season

Portfolio Louis Vuitton

Bangkok - a neon intensity intwined with a culture centuries old, the perfect arena to study the new semiotics that define modern streetwear and classic luxury

Evan Mock

“Hi, I am Evan, I’m 24, born and raised in Waimea Bay, an island of Oahu, Hawaii, but in this period I’m busy in New York. What do I do? I was born as a surfer and skateboarder, and, for a couple of years, I have also been working as a model and actor. And right now there is half a metre of snow outside my apartment.”

Evan Mock: Outside Break

A self-confessed born surfer, Evan Mock is riding a wave of success. Most recently, as one of the new young stars of the next-gen Gossip Girl

Matteo Berrettini: Game Face

Off court, it's still game set match in the style stakes for BOSS's newest ambassador Matteo Berrettini

Matteo Berrettini

This Grand Slam champion knows cool. The 26-year-old superstar sits down with ICON to chat tennis tournaments, his on-court mind-set, and his ambassador role with BOSS