Everything
It seems Taylor Swifts ‘reputation’ precedes her. When the country singer-cum-global superstar made a comeback earlier this year, her renewed ‘girl next door’ persona had me honestly stumped. Seemingly regressing from her anger-fuelled 2017 album arose a renewed Swift, closer to her personalty we first knew. Naturally, her music was a bop and with a loyal army of fans she dominated the pop charts even amongst controversy with the Scooter Braun saga. Now, Forbes has revealed its annual list of the world’s top-earning musicians and off the back of her album, tour and endorsements, the ‘Shake It Off’ artist has taken out the top spot with $185 million USD.
Looking at 40 artists across the music industry, the results pulled in artists from pop, country and RnB. Taking out the second spot, Kanye West followed with $150 million USD, despite also looking at his earnings from his eponymous apparel giant, Yeezy. Ed Sheeran was another artist to make a comeback since 2017, with his collaborative album No. 6 Collaborations Project earning him the third spot with an earning of $110 million USD. Power couple Beyoncé and Jay-Z tied for sixth place with $81 million, while Rihanna, even despite the overwhelming success with makeup brand Fenty, missed out on the tenth position by one spot, in at 11th.
Old school favourites including U2, Fleetwood Mac and Celine Dion all made the top 40, sitting alongside young moguls including Shawn Mendes, BTS, Travis Scott and Kendrick Lamar.
To see if your favourite artist is among the A-listers, visit the website here.
