It appears that the infamous music festival, Woodstock is cursed. Following violent riots that shut down the once legendary festival in 1999, earlier this year it was announced that the event would return to its home of New York. While talent including the likes of Miley Cyrus, Jay-Z, Chance The Rapper and Halsey were lined up for the homecoming in August, reports now say that the three-day celebration is cancelled.
For the 50th anniversary, it was aptly dubbed Woodstock 50 but in a statement released by main investor Dentsu, they announced the festival would not go ahead.
“It’s a dream for agencies to work with iconic brands and to be associated with meaningful movements,” Dentsu said in a statement. “We have a strong history of producing experiences that bring people together around common interests and causes which is why we chose to be a part of the Woodstock 50th Anniversary Festival.”
The company continued, “But despite our tremendous investment of time, effort and commitment, we don’t believe the production of the festival can be executed as an event worthy of the Woodstock Brand name while also ensuring the health and safety of the artists, partners and attendees. As a result and after careful consideration, Dentsu Aegis Network’s Amplifi Live, a partner of Woodstock 50, has decided to cancel the festival. As difficult as it is, we believe this is the most prudent decision for all parties involved.”
Rumours were circling several weeks ago as to the status of Woodstock 50 after the ticket launch was postponed. However, a separate entity of organisers deny the Dentsu statement, and pressed that the event will in fact go ahead. “Woodstock 50 vehemently denies the festival’s cancellation and legal remedy will (be) sought,” a statement from Woodstock 50 said.
No ticket updates have been released so it’s anyones guess what happens next. Do we sense another Fyre Festival debacle? Stay tuned for any further developments.