Inside Bvlgari’s Collaboration with Emirati-Artist Mattar Bin Lahej

The Arabic-Calligraphy Octo Finissimo Debuting at Dubai Watch Week 2025

J Balvin: Reimagining Reggaeton As A Universal Rhythm Of Identity

From new music to a performance this November at Dubai’s UNTOLD Festival, the Medellín-born megastar sets his sights on the MENA region 

ICON’s Favourite Finds from Watches & Wonders 2025

Discover this year's finest horological innovations

The Year of the Snake Heralds a New Reincarnation of Serpenti

MB&F’s signature sculptural machinery creates a new take on Bvlgari’s classic icon

ICON’s Luxury Gift Guide for the Year of the Wood Snake: Top Picks for 2025

Find the perfect present this Lunar New Year with our curated edit of premium watches, fragrances, jewellery, and more

Pardon My English, I’m Deconolinsing My Mother Tongue

“What the F is gluten in Arabic?” and other questions I ask Google Translate