Since the 2018 launch of ‘No_Code’, Italian fashion house Tod’s has become synonymous with disrupting the cyclical schedule of seasonal releases. When speaking to ICON in 2019, South Korean designer Yong Bae Seok described the ongoing initiative as a philosophy, “an umbrella where you can put different collaborations under it always relating and according to the soul and heritage of our brand.” And for the turn of the decade, Tod’s has revealed ‘No_Code X’ and continues to move seamlessly by combining the luxury of technology with Italian craftsmanship.
No_Code shoes unite the classic Italian shoe and the informal sneaker, culminating in a flexible and versatile hybrid product made from the highest quality, whilst simultaneously carrying innovation forward. The name “X” comes from a graphic reference, being a cross of two lines emphasising the hybrid spirit that is the basis of No_Code: technology and expertise. The result has seen the sole of the ‘No_Code X’ raised on the sides, but despite the increase in the sole’s volume it weighs 10% less than the previous model.
Reminiscent of the silhouette of a formal shoe – slightly more narrow – the heel end on the inside sole of the “No_Code X” there is a raised gommino pebble configuration which has been introduced to deliver an enhanced “cushion” effect which reduces the overall weight of the sole. The upper part of the “No_Code X” features a combination of knitted fabric and leather to deliver maximum comfort in terms of fit, as well as an extra touch of elegance. The silhouette of the upper recollects that of a sports car, the toe being deliberately lowered to create an “aerodynamic effect”, as if the shoe were about to “accelerate” like a racing car.
Tod’s will launch No_Code X in January 2020.