Everything
Dior’s latest offering in footwear, the B9S sneakers, is a masterclass in blending the legacy of haute couture with the laid-back essence of streetwear, a signature move by Kim Jones since he took the helm as creative director for Dior Men. These sneakers are not just another high-fashion staple; they are a canvas showcasing the perfect fusion of Dior’s timeless elegance with the raw energy of skate culture.
This limited series of sneakers comes alive in six vibrant iterations, each telling a story of meticulous craftsmanship and modern aesthetic. Inspired by the motifs from Kim Jones’ Spring/Summer 2024 collection, the B9S line carries the unmistakable Dior Cannage quilted pattern. Offered in two distinct materials—sleek leather and textured tweed—these kicks are set to capture the imagination of fashion-forward aficionados. The leather variants exude understated class in shades of gray, beige, and a striking neon yellow exclusive to online shoppers, all tied together with Dior Oblique motif laces. The tweed versions, available in navy, white, and greys, add a dash of playful charm to the assortment.
Kim Jones has been pivotal in weaving the elements of street and skate culture into the rich tapestry of Dior’s menswear. Since joining the fashion house, Jones has consistently pushed the boundaries of traditional menswear, injecting a youthful vibrancy and an edge that resonates with a modern audience. His designs reflect a deep intuition of what is driving current trends and then applying this to the luxurious identity of Dior. The B9S sneakers are a testament to this direction, balancing classic tailoring with the casual, sometimes rebellious spirit of streetwear.
Adding a layer of exclusivity and innovation, each pair of B9S sneakers is equipped with a Digital Product Passport accessible via an NFC chip in the sole. This feature not only ensures authenticity but also offers a glimpse into the sneakers’ production stages and previews of upcoming launches, further solidifying the connection between Dior’s heritage and technological advancement in luxury fashion. With only 470 leather pairs and 888 tweed pairs available, these sneakers are set to be a coveted addition to any collection, marrying the art of couture with the dynamism of the street.
